Amazon Personalize

Brand Entity / Display Name

Amazon Personalize (aws-amazon-personalize)

Industry Category

AI Products

Primary Color (HEX / RGB / HSL)

#01A88Drgb(1, 168, 141) · hsl(170, 99%, 33%)

WCAG Surface Contrast

Light 3:1 · Dark 6.6:1

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Engineering & Layout Guidelines

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• Preserve at least 20% clear space around the emblem bounding box.
• Solid vector paths; supports direct inline <svg> embedding or <img> rendering.