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Dev & Tools37signals Basecamp

Basecamp

Official Basecamp vector logo in the Dev & Tools category. Download lossless SVG and a 1024px transparent PNG.

Basecamp Logo

Brand Color Palette

Click swatch to copy HEX
Single-Color SpecificationThis logo uses a single official primary color; preserve its hue and contrast in layout.

Download

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Vector Format
SVG · 1:1
Raster Export
1024 × 1024 px
SVG viewBox
0 0 24 24
File Size / Nodes
959 B · 1 paths

Edit & Export

Recolor, add a background or padding, then export. Everything runs locally in your browser.

Colors

Background

Format
Size

SVG, PNG 16–2048px, JPG, WebP, ICO and a favicon setBasecamp.zip

Brand Visual Specifications & SVG Parameters

Database-extracted geometry, color models & WCAG contrast metrics

Brand Entity / Display Name
Basecamp
Industry Category
Dev & Tools
Primary Color (HEX / RGB / HSL)
#1D2D35rgb(29, 45, 53) · hsl(200, 29%, 16%)
WCAG Surface Contrast
Light 14.2:1 · Dark 1.4:1

Inline SVG Code Snippet

<svg fill="#1D2D35" role="img" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><title>Basecamp</title><path d="M12.6516 22.453c-4.0328 0-7.575-1.5542-10.244-4.4946a1.11 1.11 0 0 1-.219-1.1338c.7008-1.8884 2.5935-6.2808 5.0205-6.2948h.0125c1.219 0 2.1312.9655 2.8648 1.7412.2192.2324.555.5875.7818.7611.5656-.5587 1.6775-2.4158 2.5422-4.2779.259-.5567.9203-.7985 1.4765-.5402.557.2584.7988.919.5404 1.4762-2.6217 5.6503-4.019 5.6503-4.478 5.6503-1.022 0-1.7628-.7843-2.4791-1.5422-.3208-.339-.9878-1.045-1.2482-1.045h-.0004c-.5665.095-1.8085 2.0531-2.6966 4.2034 2.1925 2.1722 4.9232 3.2726 8.1266 3.2726 4.3955 0 7.683-1.1964 9.0996-3.2953-.4888-5.585-3.5642-13.1634-9.0996-13.1634-4.6855 0-8.2152 3.264-10.4915 9.7007-.205.579-.8416.8828-1.4187.6776-.5789-.2047-.882-.8398-.6776-1.4185 2.624-7.421 6.859-11.1833 12.5878-11.1833 7.4826 0 10.9304 9.5613 11.3458 15.588a1.1154 1.1154 0 0 1-.1456.6314c-1.7407 3.0221-5.7182 4.6864-11.2002 4.6864Z"/></svg>

Engineering & Layout Guidelines

  • Maintain the native 1:1 aspect ratio (viewBox "0 0 24 24") without non-uniform stretching.
  • Preserve at least 20% clear space around the emblem bounding box.
  • Solid vector paths; supports direct inline <svg> embedding or <img> rendering.
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