Taobao
淘宝
Consumer京东
JD.com
Official JD.com (京东) vector logo in the Consumer category. Download lossless SVG and a 1024px transparent PNG.
Brand Color Palette
Click swatch to copy HEXSingle-Color SpecificationThis logo uses a single official primary color; preserve its hue and contrast in layout.
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- Vector Format
- SVG · 1:1
- Raster Export
- 1024 × 1024 px
- SVG viewBox
- 0 0 100 100
- File Size / Nodes
- 1.1 KB · 7 paths
Edit & Export
Recolor, add a background or padding, then export. Everything runs locally in your browser.
Colors
Background
Format
Size
SVG, PNG 16–2048px, JPG, WebP, ICO and a favicon setJD.com.zip
Brand Visual Specifications & SVG Parameters
Database-extracted geometry, color models & WCAG contrast metrics
- Brand Entity / Display Name
- JD.com (京东)
- Industry Category
- Consumer
- Primary Color (HEX / RGB / HSL)
- #E1251Brgb(225, 37, 27) · hsl(3, 79%, 49%)
- WCAG Surface Contrast
- Light 4.7:1 · Dark 4.2:1
Inline SVG Code Snippet
<?xml version="1.0" encoding="utf-8"?>
<svg viewBox="0 0 100 100" version="1.1" width="100" height="100" xmlns="http://www.w3.org/2000/svg">
<style type="text/css">
.st0{fill:#F10215;}
</style>
<g id="jd">
<path class="st0" d="M45.5,50.5V40.1H6.4v10.4v0H23v10c0,1.8-0.3,2.8-1,3.3c-0.6,0.6-1.6,0.9-2.9,0.9v3.1c3.4-0.1,5.8-0.8,7.4-2.2
c1.6-1.4,2.3-3.4,2.3-6.2v-8.9L45.5,50.5L45.5,50.5z M39.9,47.3H12.1v-4h27.8V47.3z"/>
<polygon class="st0" points="28.9,32.2 23,32.2 23,34.6 5,34.6 5,37.9 46.9,37.9 46.9,34.6 28.9,34.6 "/>
<path class="st0" d="M5,67.7h3.3c7.1-6.2,9-15,9-15h-6.4C10.1,59,7.5,64.2,5,67.7z"/>
<path class="st0" d="M34.6,52.7c0,0,1.9,8.8,9,15h3.3c-2.5-3.5-5.1-8.8-5.9-15H34.6z"/>
<path class="st0" d="M53.1,67.7h3.3c7.1-6.2,9-15,9-15h-6.4C58.2,59,55.5,64.2,53.1,67.7z"/>
<path class="st0" d="M82.7,52.7c0,0,1.9,8.8,9,15H95c-2.5-3.5-5.1-8.8-5.9-15H82.7z"/>
<path class="st0" d="M67.8,34.6l1.1-2.5h-5.9l-1.2,2.5h-8.9v3.3h7.3l-5.9,12.7h17v10c0,1.9-0.3,2.8-1,3.3c-0.6,0.6-1.6,0.9-2.9,0.9
v3.1c3.4-0.1,5.8-0.8,7.4-2.2c1.6-1.4,2.3-3.4,2.3-6.2v-8.9h16.2v-0.2v-3.1H77.4v-7h-5.8v7H62l4.3-9.4H95v-3.3H67.8z"/>
</g>
</svg>
Engineering & Layout Guidelines
- Maintain the native 1:1 aspect ratio (viewBox "0 0 100 100") without non-uniform stretching.
- Preserve at least 20% clear space around the emblem bounding box.
- Solid vector paths; supports direct inline <svg> embedding or <img> rendering.
